MORGAN C. JAMES

Human interface designer at Apple on the Apple Instructional Products Team. Fascinated by scalable content and branding systems, new technologies, interfaces, and interaction methods. Advocate for products that adjust to users’ needs, not the other way around. Focus on attention-grabbing digital content with methods ensuring top performance while engaging users effectively.


Experience

Apple

Instructional Products
Designer
Culver City, CA
Jan 2017 - Present

Responsible for the design and motion design of welcome and help experiences for Apple’s hardware, software, and services. Creates interactive prototypes and conducts usability tests to explore the future of help. Guide and lead a team of animators, establishing a production pipeline, and design standards for the Tips app.

Apple

Marcom
Designer
Cupertino, CA
July 2014 - Dec 2016

Led a diverse team of artists and freelancers, guiding to ensure timely delivery of high-quality global visual content. Created captivating design videos for iconic Apple products like Apple Watch, iPad, and iPhone, demonstrating strong visual storytelling skills. Worked closely with Apple’s Marcom, HI, and Web Design teams.

Freelance

Morgan C. James INC
Designer
Long Beach, CA
June 2006 - Dec 2016

Directed and executed creative motion design projects for clients including Apple, Brand New School, Buck, Digital Kitchen, Fox Sports, Hornet Inc., King and Country, Logan, and Prologue.

Optimus

Design Team
Animation Manager
Chicago, IL
July 2011 - Aug 2012

Led a team of 7 motion designers on multiple jobs at the same time. Executed the creative. Pitched, secured, designed and completed jobs for Amway, Huggies, Illinois Lottery, and NASCAR.

Buck

Design Team
3D Artist
Los Angeles, CA
Oct 2004 - June 2006

Guided a collaborative 3D team. Worked closely with Creative Directors, Designers, Editors, and 2D artists to create visually compelling designs for networks, commercials, and renowned consumer brands.


Leadership

Apple

Apple Buddy
Cupertino, CA
May 2021 - Present

Selected as a mentor focusing on personal and professional growth of incoming talent. Led all aspects of the motion design intern experience for Instructional Products.



Education

SCAD

Savannah, GA
2000 - 2003

Bachelor of Arts, Fine Arts in Computer Art: 3D Animation
GPA: 3.9/4.0